Top Digital Marketing Trends for Bangladesh in 2023

As we enter the year 2023, the digital landscape of Bangladesh is rapidly evolving. With advancements in technology, the digital marketing industry is constantly changing, and businesses need to keep up to stay competitive. In this article, we will explore the top digital marketing trends that businesses in Bangladesh should be aware of in 2023. … Read more

Performance Marketing: A Beginner’s Guide

Performance marketing is a type of online marketing in which advertisers pay affiliates (publishers) based on specific actions taken by users, such as a sale or lead generation. This is in contrast to traditional advertising models, in which advertisers pay for impressions or clicks, regardless of the desired outcome. Performance marketing can take many forms, … Read more

Affiliate Marketing: A Beginner’s Guide

Affiliate marketing is a performance-based marketing strategy in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts. The affiliate typically promotes the business through a website, blog, or social media, and earns a commission for each sale or lead generated as a result. … Read more

Influencer Marketing: A Beginner’s Guide

Influencer marketing is a form of marketing in which businesses partner with individuals who have a large following on social media platforms such as Instagram, YouTube, and TikTok. These individuals, known as influencers, are typically known for their expertise or popularity in a specific niche or industry. The goal of influencer marketing is to reach … Read more

Email Marketing: A Beginner’s Guide

Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. To create an email marketing strategy as a beginner, you should first build a list of subscribers. You can do this by offering a sign-up form on your website, through social … Read more

Content Marketing: A Beginner’s Guide

Content marketing is a strategic approach to creating and distributing valuable, relevant, and consistent content to attract and engage a clearly defined audience with the goal of driving profitable customer action. To create a content marketing strategy as a beginner, you should first identify your target audience and understand their needs and pain points. Once … Read more

Content Marketing: A Beginner’s Guide

Content marketing is a strategic approach to creating and distributing valuable, relevant, and consistent content to attract and engage a clearly defined audience with the goal of driving profitable customer action. To create a content marketing strategy as a beginner, you should first identify your target audience and understand their needs and pain points. Once … Read more

Search Engine Marketing: A Beginner’s Guide

Search Engine Marketing (SEM) is the process of using paid advertising to increase visibility and drive traffic to a website through search engine results pages (SERPs). It is a cost-effective way to reach a large audience and drive conversions. SEM is a powerful way to reach a large audience and drive conversions. By following these … Read more

Social Media Marketing: A Beginner’s Guide

Social media marketing is the process of using social media platforms to promote products or services. It can include creating content, running ads, and engaging with customers. It is a cost-effective way to reach a large audience and build brand awareness. Social media marketing can be a powerful tool for reaching and engaging with your … Read more